How to Leverage Pinterest Trends for Designing Converting Pass Discount Pins

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Pinterest has quietly become one of the most powerful platforms for affiliate marketers in 2025, especially for promoting season passes and discount deals. Unlike other social media, Pinterest is a visual search engine where users actively seek inspiration, ideas, and offers. If you’re an affiliate marketer or social media manager looking to boost conversions through pins, understanding how to leverage Pinterest trends can make all the difference.

In this guide, we’ll explore strategies to design eye-catching, trend-driven pins for season pass discounts, highlight the best tools to use, and show you how to turn casual browsers into buyers.

Why Pinterest Works for Season Pass Promotions

Pinterest users aren’t just scrolling—they’re planning. From winter ski trips to gaming seasons and streaming binge sessions, many users search for “best season pass deals” or “discounted passes” before committing to a purchase. This means:

High-intent traffic: People on Pinterest are ready to act on inspiration.

Longevity of content: Unlike Instagram posts that disappear quickly, pins can drive traffic months after posting.

Visual storytelling: Season pass discounts can be conveyed through eye-catching graphics and clever text overlays, increasing click-through rates.

By tapping into Pinterest trends, affiliate marketers can create pins that not only stand out but convert browsers into buyers.

Understanding Pinterest Trends in 2025

Pinterest trends are constantly evolving, and staying updated is crucial for designing high-converting discount pins. Here’s what to watch:

Seasonal Searches

Pinterest search volume spikes around holidays and seasonal events. For example:

Winter: “Ski season passes,” “Snowboard discounts,” “Holiday getaway passes.”

Summer: “Amusement park season passes,” “Theme park discounts.”

Pro Tip: Align your pin designs with these seasonal trends using relevant imagery and colors.

Popular Keywords

Using trending keywords in your pin titles and descriptions improves visibility. Tools like Pinterest Trends, Tailwind, or Ahrefs help identify high-performing search terms for your niche.

Example: “Discounted ski passes 2025” or “best season pass deals this summer” can increase organic reach.

Visual Styles

Minimalist graphics, bold typography, and lifestyle photography are currently trending. Pins with vertical orientation (2:3 aspect ratio) tend to perform better on the platform.

Video Pins

Short, looping videos or animated pins are gaining traction. They capture attention quickly and can demonstrate the perks of a season pass, like ski lifts, gaming moments, or streaming bundles.

Designing Pins That Convert

The design of your pins is critical for affiliate conversions. Here’s how to create pins that encourage clicks:

Focus on the Benefit

Highlight the value of the season pass in a single glance. Use text overlays like:

“Save $199 on 15 Ski Resorts!”

“Unlock Exclusive Gaming Content Today”

“Best Season Pass Deals 2025”

Use High-Quality Images

Visual appeal is non-negotiable. Use images that represent the experience, whether it’s powdery ski slopes, exciting gaming landscapes, or streaming content screenshots.

Incorporate Brand Colors & Logos

Adding recognizable brand elements can increase trust and authority, especially when promoting official season passes.

Create a Sense of Urgency

Use phrases like: “Limited Time Offer,” “Early-Bird Discount,” or “Grab Your Pass Today”. Combining urgency with value encourages immediate clicks.

Optimize for Mobile

Pinterest is primarily a mobile platform, so ensure text is readable and images are clear on smaller screens.

Tools to Boost Your Pin Design

To create high-converting pins efficiently, affiliate marketers rely on design and scheduling tools. Here are some essentials:

Canva: Offers pre-made Pinterest templates, drag-and-drop design, and text overlay options.

Tailwind: Perfect for scheduling pins, tracking engagement, and monitoring trends.

Adobe Express: Great for creating custom graphics and animations that stand out.

Pinterest Trends Tool: Helps you identify search spikes and trending topics in your niche.

Using these tools, you can save time while creating visually compelling pins that resonate with your audience.

SEO Tips for Pinterest Pins

Pinterest SEO is just as important as design. To ensure your pins are discoverable:

Use Relevant Keywords: Include “season pass discounts,” “2025 deals,” or “limited-time passes” in your pin titles and descriptions.

Add Hashtags: Use niche hashtags like #SkiPassDeals, #GamingSeasonPass, #SeasonPassDiscounts.

Optimize Pin Links: Link directly to your affiliate landing page for a smooth conversion path.

Create Boards Strategically: Group pins under boards like “Winter Sports Deals” or “Gaming Pass Discounts 2025” to improve organization and search visibility.

Tracking Performance and Iterating

Creating pins isn’t a one-time effort. To maximize conversions:

Monitor Engagement: Track clicks, saves, and conversions using Pinterest Analytics or Tailwind.

A/B Test Designs: Test different images, headlines, and colors to see what resonates.

Update Trendy Pins: Refresh pins seasonally to maintain visibility and relevance.

By continually optimizing, you can turn your Pinterest account into a conversion powerhouse for season pass promotions.

Soft Promotion Best Practices

While creating pins, keep affiliate promotions helpful and natural:

Educational Pins: “How to Maximize Your Ski Season Pass” or “Top 5 Gaming Passes to Grab in 2025.”

Deals Pins: Highlight discounts without being pushy. Use language like: “Unlock Early-Bird Savings Today”.

Tutorial Pins: Show users how to redeem passes or access perks, subtly linking to your affiliate offers.

Soft promotion works best when it adds value, keeping your audience engaged while driving clicks.

Final Thoughts: Pinterest Trends + Smart Pin Design = Conversions

Pinterest is more than just a social platform—it’s a search engine where users plan, research, and make purchasing decisions. By leveraging trends, optimizing your pin design, and using the right tools, affiliate marketers can create highly converting season pass discount pins in 2025.

Remember: timing, visuals, and messaging are everything. Combine these strategies, stay on top of Pinterest trends, and watch your clicks and conversions grow.

Ready to Boost Your Affiliate Sales?

Start designing your high-converting Pinterest pins for season pass discounts today. Explore these tools to get started:

Design Stunning Pins with Canva

Schedule & Analyze Pins with Tailwind

Create Custom Animations with Adobe Express

Your next viral pin—and affiliate commission—is just a click away.